
Zarrin Sanat Sarv Awarded the Golden Plaque at the National Festival of 100 Customer-Centric Units
May 2, 2021The 10th National Conference on Customer Satisfaction, with a focus on boosting production and honoring the managers of responsive and customer-oriented organizations in the country, was held on Wednesday, December 16, 2020, at the Rayzan International Center, with the presence of the most prominent and reputable Iranian brands.
The Customer Satisfaction Conference is held annually on a specific date with the aim of appreciating and recognizing managers and customer-centric companies that, over the past year, have successfully gained customer satisfaction in various areas, including product purchases, support, and after-sales services.
This year, the event focused on identifying and analyzing business challenges, increasing market share with an emphasis on customer dignity, supporting consumer rights, and selecting and awarding the Golden Customer Satisfaction Trophy after evaluating 17 different criteria.
Many companies participated in this conference. Among the reputable Iranian companies present was Zarrin Sanat Sarv.
According to Zarrin Sanat Sarv’s PR department, the company added another honor to its achievements during this event. The Iran Chamber of Commerce awarded the Golden Customer-Centricity Trophy of 2020 to Zarrin Sanat Sarv. Each year, after qualitative and quantitative assessments of the conference’s criteria, the Iran Chamber of Commerce grants this golden trophy to the selected companies.
The 17 criteria of this conference include: compliance with regulations for determining and announcing the price of goods and services to consumers, alignment of the company’s pricing policies with the Consumer Rights Protection Organization, transparency in presenting and labeling goods and services, regularly updating product prices via websites and media, expanding service networks across the country, creating efficient communication channels for customers, and having a documented, effective, and operational complaints handling and consumer monitoring system (CRM).
Prominent economic managers and officials attended this nationwide event, including Dr. Seyed Hamid Pourmohammadi (Deputy of Economic Affairs and Program & Budget Coordination of the Plan and Budget Organization of Iran), Dr. Farhangi (Member of the Presiding Board of the Islamic Consultative Assembly), Dr. Hossein Mir Mohammadsadeghi (President of the Iran Chamber of Commerce Training and Research Institute), Engineer Soleimani (Legal Affairs Deputy of the Iran Chamber of Commerce), Mr. Mozaffar Alikhani (Deputy of Provinces and Associations of the Iran Chamber of Commerce), as well as many other executives, officials, and influential economic figures who actively shared their experiences and insights on customer satisfaction.