Winning the Popular Brand Award 1401 for Three Subsidiary Brands of Zarrin Sanat Sarv
August 12, 2023
The Iran Agrofood 1401 Exhibition was held for the 29th consecutive year at the Permanent International Fairground of Tehran from June 17 to June 20, 2022 (27 to 30 Khordad 1401). This year’s exhibition featured more than 570 domestic companies and 95 companies from 17 foreign countries showcasing their latest products, industries, equipment, and machinery to the public.
The Iran Agrofood International Exhibition is the largest and most important trade event in the food industry sector in the country and the Middle East region. It provides an ideal platform to get acquainted with businesses and traders in this field as well as signing major domestic and international contracts related to the import and export of food products, technology, and related industries.
Zarrin Sanat Sarv, as one of Iran’s major food producers, had a prominent and active presence at the exhibition as in previous years. The company showcased its products under the brands “Khoshbakht,” “Makenzi,” and “Life Star” and concluded important new contracts.
During the event, Zarrin Sanat Sarv unveiled a new product under the Life Star brand called “Life Star Zero,” which contains BCAA. The unveiling ceremony was attended by athletes, artists, and social media influencers.
Among the goals and achievements pursued by Zarrin Sanat Sarv at this exhibition were advancing technological knowledge and information exchange in the food industry, enhancing trade exchanges to develop and introduce export products, familiarizing visitors with the company’s new products, as well as introducing B2B products and signing supply contracts for raw materials with representatives.
